Building a vegan movement that does not leave anyone untranslated

Most vegan content lives in five languages. We disagree with that.

If you only translate into the languages where animal-rights movements are already strong, you only reach people who have already heard the case. We publish in Kiswahili, Yorùbá, Hausa, Bengali, Tamil, Vietnamese, Tagalog, Urdu, Haitian Kreyòl, Quechua, Nahuatl, Guaraní, and others because the strongest plant-eating traditions in human history come from these communities — and they deserve materials that meet them in their own kitchens, not translations from London or Los Angeles.

How we handle evidence.

Advocacy that overstates its case loses its credibility precisely when it is most needed. We try to hold ourselves to the standard of a careful science journalist: cite primary sources, represent uncertainty honestly, distinguish between well-established findings and emerging evidence, and update when the evidence changes.

• Every statistic that appears on this site links to a primary source: a peer-reviewed journal article, a UN or government agency report, or a documented survey with clear methodology.
• Where scientific consensus is clear — for example, on the link between processed meat and colorectal cancer — we say so directly. Where evidence is suggestive but not conclusive, we use language that reflects that ('associated with', 'some evidence suggests').
• We do not use statistics we cannot source, even compelling ones. We do not round numbers up to the most alarming figure. We use the conservative, well-supported estimate.
• When the evidence changes or a source is corrected, we update the relevant pages and note the change at the bottom. We treat corrections as improvements, not embarrassments.
• We distinguish between the environmental impact of industrial animal agriculture — which is very large and very well-documented — and the environmental impact of small-scale or traditional livestock keeping, which is substantially smaller and more contextual.

Contact and reply expectations.

We are a small, volunteer-run project. We read every message and we try to respond to each one, but we cannot guarantee speed. Here is what you can expect.

• Emails about translation, fact-checking, or recipe contribution will be replied to within two weeks.
• Emails reporting factual errors will be prioritised and acknowledged within one week.
• Media enquiries will be answered where we have something useful to say and the publication seems likely to reach people who could benefit from the information.
• Hostile messages will be read and then archived. We won't argue with people who contact us to express objections — but we also won't delete or ignore them. Sometimes they contain a legitimate point underneath the hostility.
• We do not respond to requests to remove accurate, sourced information, regardless of the requester. Our editorial independence is the only thing that makes this site useful.